Strategic and welfare implications of bundling
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Strategic and welfare implications of bundling. / Martin, Stephen.
I: Economics Letters, Bind 62, Nr. 3, 1999, s. 371-376.Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt
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TY - JOUR
T1 - Strategic and welfare implications of bundling
AU - Martin, Stephen
N1 - JEL Classification: L12, L41
PY - 1999
Y1 - 1999
N2 - A standard oligopoly model of bundling shows that bundling by a firm with a monopoly over one product has a strategic effect because it changes the substitution relationships between the goods among which consumers choose. Bundling in appropriate proportions is privately profitable, reduces rivals' profits and overall welfare, and may drive rivals from the market
AB - A standard oligopoly model of bundling shows that bundling by a firm with a monopoly over one product has a strategic effect because it changes the substitution relationships between the goods among which consumers choose. Bundling in appropriate proportions is privately profitable, reduces rivals' profits and overall welfare, and may drive rivals from the market
U2 - 10.1016/S0165-1765(98)00236-5
DO - 10.1016/S0165-1765(98)00236-5
M3 - Journal article
VL - 62
SP - 371
EP - 376
JO - Economics Letters
JF - Economics Letters
SN - 0165-1765
IS - 3
ER -
ID: 153898